There is an art to dressing for television. An outfit that looks incredible in real life — like say, beautiful billowy things or unconventional silhouettes — can look just plain odd when translated through the funhouse mirror that is your TV screen. Which means dressing for work is a challenge when your office is a television studio.
But you know who’s mastered this art? Global BC’s Sonia Beeksma. The stylish community reporter is so polished (even before the crack of dawn) I asked her to share some of her secrets. Herewith, her thoughts on everything from sweatpants to dress shorts, including a few tips that apply whether you’re in front of a television camera, or, you know…your iPhone camera.
What rules do you follow when dressing for work on air?
A sleek professional look with one bold statement piece.
What’s your go-to look on a day off?
A silk slip dress (I have a few colours) with a kimono, my Versace gold necklace and Rudsak kicks.
Y/N: Do you ever wish you could wear sweatpants to work?
No, I actually do not have a pair of sweatpants… ha! I love silks, and yes, I wish I could wear my silk pajamas to work.
What’s the best style advice you’ve ever received?
Less is more. Don’t wear every expensive item you own, you want to look approachable.
Who are your three favourite Instagrammers for style inspiration?
I love Jessica Luxe, she’s stunning and has an impeccable style. Whoever is posting for Ralph & Russo also has my attention. Because of them, I’m constantly looking for romantic pieces. Blake Lively, I would wear every single thing she has ever worn.
If you were a Snapchat filter which would you be?
I don’t use Snapchat, but if I was an Instagram filter, I would be Sierra. It has a day dreamy look, meaning not too far from reality.
If you could raid anyone’s closet (living or otherwise) who would it be?
The Queen. We can easily start off with her jewels, but when you look at her dresses from the 50s and 60s, the fabrics, texture and the structure, it’s exquisite. I know she has them stored somewhere and I want to get my hands on that closet or trunk!
What do you wish could wear on air that you just can’t?
What’s the funniest viewer feedback you’ve ever gotten on your on-air wardrobe?
I was wearing a black jumper with a massive bow on the side, a viewer emailed me congratulating me on my pregnancy. I guess the bow looked like a bump on her television. I laughed.
Follow Sonia on Instagram @soniabeeksmatv for more shots like these and my personal favourite, which was styled and photographed by her five-year-old.
[Images from Sonia Beeksma’s Instagram feed.]