Style | Behind the Scenes of the Sterling Shoes FW/12 Campaign Shoot

Is there anything more fun than creative directing a fashion campaign? I’m going to go out on a limb (or should I say…out on a window sill?) and say no. Sterling Shoes has been one of my clients since I started Northill a year ago (love working with you guys!) and we just shot our fall/winter campaign a few weeks back.

Above, one of the models chills at photographer Evaan Kheraj’s studio before we went to the location.

In the spring we shot at Vancouver’s Waldorf Hotel — take a look at the behind-the-scenes shots and the finished products — so for this campaign we headed outside…

…to railroad tracks, which, we found out when a train came barrelling through, are still operational.

Then, to get some of that big-sky feel we trekked to wide-open fields in White Rock, which is 45 minutes outside of Vancouver. While a hang glider tried to get off the ground (above left), I was operating a leaf blower/wind machine. To blow a breeze through the model’s dress, that is, not to help the hang glider take flight.

Evaan Kheraj — that’s him in the tree — shot the campaign and Luisa Rino styled it (in the above shot she put the models in a sweater by Kersh, poncho by Press, toques by Lifetime Collective, scarf by Cecile Benac. In the second shot from the top, they’re both wearing sweaters by Press). Negar, who was our makeup and hair artist, created a custom-blended lip colour that was part plum, part blush and all stunning.

I just spent the day going through the photos so I’ll share the in-front-of-the-scenes shots as soon as I can. Man, I love projects that are this much fun to work on.

P.S. I tweet while I’m on location so follow @TheAnthology on Twitter.